Communicating the Role of Hunters in Europe

The conference “Communicating the role of hunters in Europe”, which took place in the European Parliament, Brussels, on 6 November 2018 highlighted a wide range of effective approaches to communicate the value of hunting in Europe.

Hunting is an integral part of European culture, providing a strong connection to nature and healthy food for millions of people. Sustainable hunting also generates social, economic and conservation benefits to local communities in Europe’s rural regions. Effective communication is needed to ensure that the wider benefits of hunting are understood and valued by European society.

Game meat is the best ambassador of sustainable hunting and therefore must be better promoted to secure the future of hunting” stated Oliver Dorn, entrepreneur and editor-in-chief of HALALI Magazin, which is a well-known German hunting magazine. Mr. Dorn added that: “Game from a hunters’ local fields and forests is the perfect example of the sustainable use of nature and it has become more popular than ever before. It is a first-class, healthy and organic food product suitable to convince many people about the value of hunting”.

The conference was an initiative promoted by the Members of the European Parliament Karl-Heinz Florenz (EPP) and Renata Briano (S&D), respectively President and Vice-President of the “Biodiversity, Hunting, Countryside” Intergroup, FACE organised this conference to discuss communication challenges and opportunities for the European hunting community.